MARC details
| 000 -LEADER |
| fixed length control field |
02204nam a2200313 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
CSPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251215133139.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
251212s2024 nyua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781647285883 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
CSPC |
| Language of cataloging |
eng |
| Transcribing agency |
CSPC |
| Description conventions |
rda |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HM851 |
| Item number |
.C437 2024 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
302.231 |
| Item number |
C366m |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Chapman, Reuben, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
| Title |
Management of electronic and digital media / |
| Statement of responsibility, etc. |
Reuben Chapman. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Forest Hills, New York : |
| Name of producer, publisher, distributor, manufacturer |
Willford Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2024. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
viii, 181 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
27 cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier type term |
volume |
| 490 0# - SERIES STATEMENT |
| Series statement |
Knowledge series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Introduction to electronic and digital media -- Understanding audience and audience research -- Content dissemination through media channels -- Forms of digital advertising -- Social media: management and analysis -- News management in modern times. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Electronic media refers to media accessed by electronics or electromechanical devices. These devices, involved in the communication process, are also considered electronic media. Content in electronic media can be in either digital or analogue electronic data formats. Digital media refers to media content encoded in digital electronic formats. It can be created, shared, accessed, edited, and stored on digital electronic devices. Some of the examples of digital media include digital videos, software, databases, and video games. This book provides comprehensive insights into the field of electronic and digital media. The extensive content of this book provides the readers with a thorough understanding of the subject. This book, with its detailed analyses and data, will prove immensely beneficial to professionals and students involved in this area at various levels." -- Back cover |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Digital media. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Digital communications. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Online journalism. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Suppress in OPAC |
No |
| Koha item type |
Books |
| Classification part |
302.231 |
| Item part |
C366m |
| Call number prefix |
CIR |
| Call number suffix |
2024 |
| Edition |
23 |