Environmental journalism / Ramesh Rai.

Includes bibliographical references and index.

Introduction -- Media's role in the surfacing movement -- Point source - Environment beat -- Assessment of environmental journalism -- Reporting on risk: how the mass media portray accidents -- Journalistic balance as global warming bias -- Newspaper communication on global warming -- Corporate media and global warming.

"Environmental reporters are journalists who specialize in gathering and presenting environmental information that is newsworthy and timely. Like all journalists, they write, film, and transcribe news reports, commentaries, and features for a variety of media, including print, television, radio, and the Internet. One must have the ability to follow environmental policy decisions and environmental organizations. An environmental journalist should have a general understanding of current environmental concerns, and the ability to communicate information to the public in a way that is easily understood. There are various job opportunities in environmental journalism. As a journalist, you can write articles for blogs and magazines on a freelance basis. You can be a full-time journalist for a news outlet, where your duties are to report on the state of the environment and pollution issues. This book provides a thorough understanding of environmental journalism around the world. An increasing number of media platforms - from newspapers and television to Internet social media networks - are the major providers of indispensable information about the natural world and environmental risk. This book provides support for today's environment reporters, the providers of essential news in the 21st century. This book is an essential text for students and scholars of environmental communication, journalism, and global environmental issues more generally, as well as professionals working in this vital area." -- Back cover