Strategic management : from theory to practice / Allen C Amason and Andrew Ward.
Material type:
TextPublisher: New York, NY ; Abingdon, Oxon : Routledge, 2021Edition: Second editionDescription: xxiii, 317 pages ; 25 cmContent type: - text
- unmediated
- volume
- 9780367430061
- 658.4012 Am14s 23
- HD30.28 .A425 2020
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
|
Main Library | Graduate School Library | GRD 658.4012 Am14s 2021 (Browse shelf(Opens below)) | 1-1 | Available | 030083 |
Revised edition of Strategic management, 2011.
Includes bibliographical references and index.
An introduction to strategic management -- Understanding organizational performance -- Tools of the trade -- Analyzing the environment -- Organizational strengths and weaknesses: analyzing a firm's capabilities and resources -- Strategies for competitive advantage -- Corporate and multi-business unite strategy -- Implementation, adaptation and learning -- Disruptive megatrends -- Issues of context, setting and application.
"A focus on creating and sustaining a flow of profitable transactions, in other words, the creation of sustainable competitive advantage is the seemingly simple, yet complex goal of strategic leaders and managers. Allen Amason and Andrew Ward approach the topic of strategic management with this focus in mind. Rather than simply teaching theory and research, Amason and Ward seek to convey the fundamental keys to how strategy works. This book is designed to help students think critically and understand fully how to strategically manage their future firms. In so doing, it will enable them to adapt and learn, even as their circumstances change; to apply sound logic and reasoning, even in new and unfamiliar settings. By conveying enduring and fundamental principles of economic and human behavior rather than simply reporting on the latest innovations, this book succeeds in preparing students to excel in the business environment over time, regardless of how it evolves"-- Provided by publisher.
There are no comments on this title.