Correlation and measurement in marketing research Frank Pierson
Material type:
TextPublication details: India : Horizon Press, 2019.Description: viii, 279 pages : illustrations ; 25 cmContent type: - text
- unmediated
- volume
- 9789387985100
- 658.83 P615c
| Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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Main Library | Graduate School Library | GRD 658.83 P615c 2019 (Browse shelf(Opens below)) | 1-1 | Available | 022759 |
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| GRD 658.812 B311e 2021 Experiential marketing : case studies in customer experience / | GRD 658.812 Si643c 2018 Customer relationship management / | GRD 658.812 T687 2021 Transforming relationship marketing : strategies and business models in the digital age / | GRD 658.83 P615c 2019 Correlation and measurement in marketing research | GRD 658.83 Su61m 2018 Marketing research and consumer behaviour | GRD 658.84 B11i 2019 International marketing | GRD 658.84 C282i 2020 International marketing |
Includes index,
Includes bibliography pages (272-275).
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