MARC details
| 000 -LEADER |
| fixed length control field |
03588cam a2200361 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
21416045 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
CSPC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20240909100717.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
200203s2020 vau b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2020932419 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781950496594 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
CSPC |
| Modifying agency |
DLC |
| -- |
CSPC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
LB1028.38 |
| Item number |
.G72 2020 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
371.3 |
| Edition number |
23/eng/20220906 |
| Item number |
G830i |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Greene, Rance, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
| Title |
Instructional story design : |
| Remainder of title |
develop stories that train / |
| Statement of responsibility, etc. |
Rance Greene. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Alexandria, VA : |
| Name of producer, publisher, distributor, manufacturer |
ATD Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2020. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
x, 314 pages ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Introduction -- Storytelling at warp speed -- Part I: Discover -- Set the stage with stakeholders -- Your audience -- Analyze what you want the audience to do -- Part II: Design -- Develop the relatable characters -- Create action and conflict -- Build the story -- Part III: Deliver -- Produce and present with available tools -- Develop at a deeper level -- Train with stories -- Part IV: Overcome barriers -- Stories for every audience: case studies -- Win over stakeholders to storytelling -- Your future as a story designer -- Epilogue: you, the story designer. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
"Once Upon a Time, Storytelling Met Instructional Design From children to adults, everybody likes a good story. Stories are memorable, actionable, and emotional. We are constantly making sense of the world by forming stories, and that makes them perfect for instructional design. Instructional Story Design is a practical guide to writing and developing stories for training. It takes what you already know about a story's power to connect with people and offers a clear methodology for the otherwise daunting process of creating a compelling story. Master story designer Rance Greene shares his powerful yet familiar process to discover, design, and deliver instructional stories. He presents the two essential elements that must be present to tell a story for training: relatable characters and strong conflict. These elements create a desire for resolution and grab learners' attention. This book offers advice for unearthing the root of the performance problem, creating action lists for learners, and convincing stakeholders about the effectiveness of stories. Case studies from household companies such as Pizza Hut, Southwest Airlines, and PepsiCo show story design in action. Job aids and resources include an audience profile questionnaire, character description worksheet, storyboard template, and tips for developing stories using graphics, audio, and video. With this book, you'll: Sharpen your analysis skills to discover potential training stories. Design relatable stories that concretely connect with learning objectives. Easily develop captivating stories with tools you already own. Plan your next steps to implement your instructional story"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Instructional systems |
| General subdivision |
Design |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Storytelling |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Training |
| Form subdivision |
Case studies. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
2 |
| e |
epcn |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Classification part |
371.3 |
| Item part |
G830i |
| Call number prefix |
CIR |
| Call number suffix |
2020 |
| Suppress in OPAC |
No |
| Edition |
23 |