Learning Resource and Development

Concepts and practices in marketing research (Record no. 2457)

MARC details
000 -LEADER
fixed length control field 00718nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230512221605.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180308t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781781634035
040 ## - CATALOGING SOURCE
Transcribing agency CSPC
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number C744
245 00 - TITLE STATEMENT
Title Concepts and practices in marketing research
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. UK :
Name of publisher, distributor, etc. Koros Press
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 272 pages :
Other physical details figures, images, tables ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes Bibliographical references and Index.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Form subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Alan Thompson
Relator term editor
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only]
Uniform title <a href="123">123</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
-- CIR 658.83 C744 2014
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Main Library Main Library Circulation Section 05/12/2023   CIR 658.83 C744 2014 018123 05/12/2023 1-2 05/12/2023 Books
          Main Library Main Library Circulation Section 05/12/2023   CIR 658.83 C744 2014 018199 05/12/2023 2-2 05/12/2023 Books